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ACCESSIBLE MEDICAL CARE


Accessible Medical Care is a center of medical excellence and they offer a unique and diverse team of physicians and technicians. They’re committed to providing patients with quality medical care in a compassionate manner and a pleasant environment.

Case overview

Dr. Augustus Hill came to DASH for a comprehensive marketing solution to reach past and potential clients.

They needed a contemporary website and an online marketing campaign to communicate this initiative effectively.

Involvement

  • Branding
  • Consulting
  • Multimedia Production
  • Digital Marketing
  • Websites
VISIT WEBSITE

The Brief

DASH Coordinating & Marketing played a crucial role in shaping the brand identity and digital presence of Accessible Medical Care. Through comprehensive branding services, DASH helped establish a strong and recognizable identity for the healthcare provider. This included designing a professional logo, selecting a cohesive color palette, and developing brand messaging that resonated with the target audience. By ensuring consistency across all marketing materials, DASH helped Accessible Medical Care build credibility and trust with patients seeking quality medical services.

How we helped

DASH also provided consulting services that guided Accessible Medical Care in refining its business strategy and outreach efforts. By analyzing industry trends and patient demographics, DASH offered insights on how to position the medical practice for growth. This included advising on patient engagement strategies, service offerings, and competitive differentiation. Through tailored recommendations, DASH empowered Accessible Medical Care to make informed decisions that enhanced its operational efficiency and patient satisfaction.

Website Revamp

To facilitate the brand as a hub for their online. marketing, DASH developed a modern and user-friendly website for Accessible Medical Care. The new website featured an intuitive design, mobile responsiveness, and seamless navigation, allowing patients to easily access information, book appointments, and learn more about available services. The website was also optimized for search engines, ensuring better visibility in online searches.

Digital Marketing

The digital marketing strategy implemented by DASH significantly increased Accessible Medical Care’s online reach. By utilizing search engine optimization (SEO), pay-per-click (PPC) advertising, and targeted social media campaigns, DASH ensured that the medical provider’s services were easily discoverable by potential patients. Additionally, email marketing and content creation initiatives kept existing patients informed and engaged. These efforts not only increased website traffic but also led to higher patient conversions and appointment bookings.

Multimedia Production

DASH’s expertise in multimedia production further elevated the visibility of Accessible Medical Care. The team created high-quality promotional videos, professional photography, and engaging social media content that showcased the medical practice’s services, staff, and patient-centered approach. These multimedia assets were strategically used across various platforms to communicate the practice’s mission and attract new patients. By leveraging compelling visuals and storytelling, DASH helped Accessible Medical Care establish a strong emotional connection with its audience.

The Results

Through this comprehensive digital overhaul, DASH enabled Accessible Medical Care to enhance its online presence, improve patient interactions, and establish itself as a trusted healthcare provider.